CASE STUDY

HAPPY JOHNSON

2024
INDUSTRY
FASHION
HEALTH
B2C
STARTUP
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PRODUCT

We combined premium fabrics with innovative design to create boxer briefs unlike any others.

We’re on a mission to create underwear that feels fantastic and supports your well-being.

Expertly crafted and infused with moisture-wicking technology, breathable materials, and ergonomic support — say goodbye to chafing and discomfort, without sacrificing style or performance.

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